BBC Lab UK was a groundbreaking partnership between the BBC and academic research scientists. I started in the team as a producer and finished as the Editorial Lead.
I helped develop the product and platform which gathered over three million cases of data over four years. I helped develop the core data-gathering engine, which was a best-in-class survey engine, and later introduced interactive game features and branching narrative strands. I was largely responsible for collaborating with major BBC TV & Radio programme brands to create ‘crowd-sourced’ data for programme editorial.
As part of the product team, I was awarded the Prix Europa and nominated for a BAFTA TV award.
Michael Orwell 